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Hōjicha (JAS Organic) 40g Bag from Yame- Yamada Chaya

Hōjicha – Premium Yame Organic Powder

$38.00 NZD
Shipping calculated at checkout.

4 reviews

Premium Yame Hōjicha

Hojicha is a unique Japanese green tea that’s gently roasted to create a toasty, comforting flavor. Our JAS-certified Organic Hojicha powder comes from Yame, Fukuoka, a region renowned for producing some of Japan’s finest teas, with a naturally nutty flavour profile.

Made from carefully selected organic tea leaves and stems, this hojicha is roasted to develop its signature rich, full-bodied flavor- with pronounced nutty and cacao notes. Hojicha is also naturally lower in caffeine, making it a deeply satisfying choice any time of day.

Our powdered hojicha offers easy preparation- simply whisk it like matcha or stir it into 80c water to enjoy as a tea. Our hojicha is rich and roasty, meaning it is perfect for crafting creamy hojicha lattes, comforting hot teas or indulgent desserts. It’s a versatile tea that delivers warmth, natural sweetness, and deep earthiness in every cup.

Perfect for those new to hojicha or anyone seeking a cosy, organic alternative to traditional green teas.

Origin: Yame, Fukuoka
Cultivar: Mixed cultivars (organic)
Best for: Hot tea, lattes and desserts
Certification: JAS Organic

Ingredients: 100% Japanese roasted green tea powder

40g bag
Shipping
  • NZ domestic orders: Flat rate shipping is $8.00 NZD, or free shipping for orders over $100 NZD.
  • Free local delivery for 4310 and 4312 postcodes in New Zealand.

  • International orders: Flat rate shipping for European countries is $35NZD for NZ Post Economy Tracked, or $55NZD for DHL Worldwide Express.
  • Flat rate shipping for Australia, Singapore, Hong Kong SAR, Taiwan, China, Indonesia, Philippines, Thailand, Vietnam and Japan is $35NZD with DHL Worldwide Express.
  • Free shipping on all international orders over $250NZD.

  • Shipping to the USA is temporarily paused due to the new tariff rules.
preparation

For 薄茶 usucha (thin tea) sift 2g of matcha into a chawan (tea bowl.)

Add 60ml of water at around 80°C.

Whisk in a zigzag motion until fully combined and for the desired amount of foam.

For koicha (thick tea) sift 4g of koicha grade matcha into a chawan.

Add 30ml of water at around 80°C.

Use the chasen to gently knead the matcha into the water, forming a matcha tea paste.

For a latte sift 4g of matcha or hojicha into a tea bowl.

Add 60-80ml of water at around 80°C.

Whisk in a zigzag motion until fully combined and for the desired amount of foam

Pour the matcha over 180ml of hot or cold milk and add 10ml of sweetener.

storage

Store in a cool, dry, dark place, such as a refrigerator. Avoid exposure to moisture or sunlight.

For best quality, consume within 1 month of opening.

Use by date- see bottom of tin.

Why drink matcha?

  1. Whole-leaf benefit: powdered to preserve every nutrient, not just an infusion
  2. Shade-grown for enhanced umami, chlorophyll, L-theanine, and antioxidants
  3. High in catechins (like EGCG), rutin, vitamin C- key for cell protection and vitality
  4. Delivers focused calm: L-theanine + caffeine offer alert relaxation without the crash
  5. Natural detox support via chlorophyll: helps promote liver and immune function
  6. Moderate caffeine: less than coffee, more than brewed tea

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Customer Reviews

Based on 4 reviews
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B
Brian

Great for an afternoon snack tea drink as low caffeine. Quick delivery to UK

L
Lauren A.

I’m hooked on this hojicha! The toasty richness is a luxury both hot and cold, it arrived super quickly to the USA, and the design + directions on the packaging was super helpful. 10/10 obsessed!!

B
Brittany

Deliciously authentic hojicha, the best I have tried. Get in quick as this is going to be flying off the shelves!

K
Katie

This is the yummiest Hojicha I have had to date, really toasty and almost feels like drinking a hot chocolate when i make a hot tea with it. Great when you make it strong as a sweet iced latte too. Would definitely recommend!

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