Skip to product information
Hōjicha (JAS Organic) 40g Bag from Yame- Yamada Chaya

Yamada Chaya Organic Yame Hojicha – 40g Pouch

$38.00 NZD
Shipping calculated at checkout.

15 reviews

Premium Yame Hōjicha 

Hojicha is a unique Japanese green tea that’s gently roasted to create a toasty, comforting flavor. Our JAS-certified Organic Hojicha powder comes from Yame, Fukuoka, a region renowned for producing some of Japan’s finest teas, with a naturally nutty flavour profile.

Made from carefully selected organic tea leaves and stems, this hojicha is roasted to develop its signature rich, full-bodied flavor- with pronounced nutty and cacao notes. Hojicha is also naturally lower in caffeine, making it a deeply satisfying choice any time of day.

Our powdered hojicha offers easy preparation- simply whisk it like matcha or stir it into 80c water to enjoy as a tea. Our hojicha is rich and roasty, meaning it is perfect for crafting creamy hojicha lattes, comforting hot teas or indulgent desserts. It’s a versatile tea that delivers warmth, natural sweetness, and deep earthiness in every cup.

Perfect for those new to hojicha or anyone seeking a cosy, organic alternative to traditional green teas.

Origin: Yame, Fukuoka
Cultivar: Mixed cultivars (organic)
Best for: Hot tea, lattes and desserts
Certification: JAS Organic

Ingredients: 100% Japanese roasted green tea powder

40g bag
Freshness

After grinding in Japan, our matcha is sealed in nitrogen-flushed bags to safeguard its aroma, color, and depth of flavor. At Yamada Chaya it is maintained in cold storage and brought gradually to room temperature before dispatch so it reaches you in peak condition.

Shipping

New Zealand: North Island $8. North Island Rural $12. South Island $15. South Island Rural $20. Orders over $100 NZD ship free. Free local delivery for postcodes 4310 and 4312.

Australia: NZ Post Economy Tracked $20 NZD. DHL Worldwide Express $35 NZD. Orders over $150 NZD ship free.

Europe: NZ Post Economy Tracked $35 NZD. DHL Worldwide Express $55 NZD. Orders over $250 NZD ship free.

Asia: Economy Tracked $25 NZD. DHL Worldwide Express $35 NZD. Orders over $250 NZD ship free.

Canada: DHL Worldwide Express $55 NZD. Orders over $250 NZD ship free.

United States: Shipping temporarily paused due to tariff changes.

preparation

For 薄茶 usucha (thin tea) sift 2g of matcha into a chawan (tea bowl.)

Add 60ml of water at around 80°C.

Whisk in a zigzag motion until fully combined and for the desired amount of foam.

For koicha (thick tea) sift 4g of koicha grade matcha into a chawan.

Add 30ml of water at around 80°C.

Use the chasen to gently knead the matcha into the water, forming a matcha tea paste.

For a latte sift 4g of matcha or hojicha into a tea bowl.

Add 60-80ml of water at around 80°C.

Whisk in a zigzag motion until fully combined and for the desired amount of foam

Pour the matcha over 180ml of hot or cold milk and add 10ml of sweetener.

storage

Store in a cool, dry, dark place, such as a refrigerator. Avoid exposure to moisture or sunlight.

For best quality, consume within 1 month of opening.

Use by date- see bottom of tin.

Why drink matcha?

  1. Whole-leaf benefit: powdered to preserve every nutrient, not just an infusion
  2. Shade-grown for enhanced umami, chlorophyll, L-theanine, and antioxidants
  3. High in catechins (like EGCG), rutin, vitamin C- key for cell protection and vitality
  4. Delivers focused calm: L-theanine + caffeine offer alert relaxation without the crash
  5. Natural detox support via chlorophyll: helps promote liver and immune function
  6. Moderate caffeine: less than coffee, more than brewed tea

You may also like